It’s amazing there are so many choices of mascara now! What is your favorite mascara? Let me know in the comments. Starting at the base of the lash and brush back and forth horizontally. It helps if you pull your lid up a little. The key is really getting into the base of the lashes. Keep sweeping in horizontal strokes, moving upwards to the tips. Horizontal makes all the difference in the world. AMAZING RESULTS. No matter what your coloring, go for BLACK mascara.